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promo videos

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What makes a great promotional video?

"Everyone knows the most powerful way to share who you are and what you do with the world is through the medium of video.  But… any video?  You've seen many 'self-produced' videos from friends and businesses alike that have made you cringe either from poor production value, boring content, weak story-telling or bad direction. Video is a powerful medium. Therefore, putting a bad video into the world is powerful too - in the wrong direction..."

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